What types of print and electronic resources does ASI offer suppliers?

Suppliers can use ASI print and electronic resources, including SGR, Counselor, Advantages, and Wearables magazines, eight catalogs, and Connect™ sourcing technology, to promote their products to distributors.

What information can distributors find using ASI resources?

Distributors can access over 650,000 promotional products to locate supplier products and promote their services to buyers.

What are the benefits of ASI supplier membership?

Supplier membership connects you with tens of thousands of distributors who conduct 2.5 million searches monthly via the ESP+ platform.

What credit reporting services does ASI offer?

ASI offers ASI CreditConnect, available in Platinum and Plus tiers, which provides real-time credit information on nearly 17,000 ASI-qualified distributors.

ASI (Advertising Specialty Institute)

ASI is a media and technology company serving the promotional products industry. They provide services like research, training, and event management, as well as an online platform for industry professionals.

Website:: https://asicentral.com
Phone:: (800) 546-1350
Location:: Owatonna, MN, Owatonna, MN

promotional products
trade association
information provider
marketing services
technology provider
media
trade show organizer
media/publishing
technology services
information services
technology partner
education
events
marketing
trade shows
media organization
media and marketing organization
industry association
technology platform
media publisher
trade printer
technology solutions
technology platform provider
education provider
event organizer
marketing organization
software provider
media/content provider
media and marketing
mailing services
marketing platform
association
media company
event management
publishing
trade show management
technology
technology solutions provider
industry network
business management software
e-commerce tools
data provider
database provider
research
e-commerce solutions
supplier services
distributor services
e-commerce
industry resource
market research
distributor
industry research
technology company
research provider
print
apparel
product decoration
information resource
apparel decoration
embroidery
screen printing
promotional products data
distributor resources
supplier resources
education programs
technology platform (ESP+)
e-books
glossary
guides
infographics
insights blog
on-demand webinars
success stories
web hosting
storefront development
databases
sales tools
data sharing technology
API integration
PromoStandards integration
supplier data normalization
inventory level reporting
transaction data sharing
order status updates
shipping information
purchase order processing
virtual trade shows
in-person trade shows
digital content publishing
e-newsletters
podcasts
videos
social media distribution
product catalogs
ASI ESP platform
online learning
industry certification
data analytics
credit reporting
prospecting tools
e-commerce platform
virtual samples
customizable presentations
order status tracking
product search
catalog hosting
database services
newsletters
magazines
websites
print resources
electronic resources
product database
online ordering platform
distributor and supplier networking
education and training
media and marketing services
awards programs
internship programs
promotional product catalog printing
catalog imprinting
digital catalog distribution
technology platform development
ESP+ platform
product discovery
order management
supplier connection
industry data and research
event planning
webinars
online education
certification programs
print content creation
digital content creation
roadshows
networking events
website development for suppliers
digital content
print content
live events (ASI Show, Advantages Roadshow, Stitches Roadshow)
educational programs
advertising opportunities
catalog production (Spectrum Celebration)
supplier sourcing platform
social media interaction
enterprise resource planning (ERP) software
customer relationship management (CRM) software
product sourcing tools
online research
custom websites
catalogs
member benefits programs
discount programs
software licensing
industry data and reporting
market analysis
membership services
informational directories
business tools
marketing tools
selling tools
ESP+
LogoMall
ASI Show
Advantages Roadshow
Stitches Roadshow (co-located)
online training
internship program
certification program
live events
credit services (CreditConnect Platinum, CreditConnect Plus)
research and data collection
industry reporting
event organization
eBooks
supplier directory
promotional products marketing
shipping discounts
customized product sourcing data
analytics
sourcing platform
ESP Web
virtual sample editing
product sourcing
supplier information
distributor support
promotional product research
industry education
certification programs (BASI, MASI)
ASI University
ASI Shows and Events
publications
research reports
lead generation
promotional product marketplace
business platform
distributor connection
product data management
CRM features
client presentations
website templates
online storefronts
SEO services
social media marketing
mail campaigns
AI-powered sales tools
proposal generation
product description generation
email personalization
online learning center
data tools
supplier performance ratings
promotional products database
sales training
marketing strategy development
branding
positioning
marketing communications
graphic design
e-marketing
product demos
organize trade shows (ASI Show, fASIlitate, ASI Roadshow, Engage)
provide business platform (ESP+)
SEO services for product listings
publish industry content (Counselor magazine)
host award ceremonies
data analytics and reporting
virtual events
distributor networking
supplier networking
information directories
trade shows (ASI Show, Holiday Preview Show, Power Summit, Advantages Roadshow)
education sessions
industry data analysis
product description optimization
keyword optimization
product categorization
distributor marketing toolkit
client presentation tools
promotional product presentation software
virtual sample creators
custom presentation templates
digital mock-ups
interactive presentations
AI-powered presentation tools
social media management
Instagram marketing services
Facebook marketing services
database management
publishing (magazines, newsletters, catalogs, directories)
product sourcing database (ESP)
digital marketing resources
website creation services
industry event hosting (ASI Show)
magazine publishing
catalog publishing
digital newsletter publishing
industry awards and recognition
media relations
branded website for distributors
industry news
sales data analysis
event promotion
email marketing tool
catalog production
website services
advertising specialty supplier marketing
ESP+ tool
drop shipping options
promotional product sourcing
e-commerce platforms
ERP software
CRM software
advertising
credit card processing
payment solutions
product database management
CRM (Customer Relationship Management)
order management system integration
virtual sample enhancement
mobile app development
data services
trade show organization
publishing (magazines, newsletters)
inventory management
supplier rating systems
product presentation tools
industry publications
supplier directories
distributor connections
educational webinars
product research
CRM
inventory data
pricing data
social media strategy
personalized shopping experiences
advertising analysis
mobile access to supplier information
e-commerce integration
real-time inventory data
electronic order entry
supplier data management
news reporting
data insights
news publishing
sustainability reporting
AI education
interactive e-commerce
decorated clothing
patriotic promotional products
custom imprinted products
customized catalogs
event services
educational services
hosted buyer events
product sourcing software
marketing toolkit
supplier network
promotional product data
CRM integration
presentation tools
website building tools
online store solutions
multi-language website support
multi-currency support
digital marketing assets
training and education
ESP technology platform
ESP+ access
ESP CRM
ESP email marketing
ESP Websites
ASI Shows (trade shows)
Counselor magazine
ASI Radio
ASI Certification Program
promotional products catalog creation
imprinting services (for catalogs)
industry events
content creation (print and digital)
industry trade shows
marketing resources
business intelligence tools
distributor directories
market research surveys
event management (ASI Power Summit)
award programs (Counselor Distributor Choice Awards)
industry publications (Counselor Magazine)
supplier ratings
catalog mailing program
media services
incentive market consulting
product trend analysis
business trend analysis
industry data reporting
educational programming
PPE sales data
licensed merchandise sales data
decorator services
catalog services
company stores
website solutions
product marketplace
ASI Credit Reports
ASI Prospecting
digital advertising
email marketing
distributor directory
industry data
virtual sample tool
promotional product database
product search engine
client portal
project management
sales order automation
invoicing
AI-generated content
content marketing
branding services
logo design
digital ads
email campaigns
visual asset creation
blog creation
video creation
campaign support
print magazine publishing
online product integration
website development
newsletter publishing
data normalization
supplier data aggregation
product data sharing
inventory level sharing
product sourcing (ESP Web)
website hosting for distributors (LogoMall)
award-winning magazines (Counselor, Wearables)
live events/trade shows
analytics dashboard
preferred vendor pricing notes
custom charges for presentations/quotes
supplier location filters
price adjustments for presentations
order error prevention (required fields)
user account management
marketing automation
promotional product sales and marketing support
embroidery coverage
screen printing coverage
wearable technology information
apparel decoration trends and tips
sustainability initiatives
corporate social responsibility support
industry research and data
lead generation for distributors
supplier product listing and promotion
promotional products distribution
promotional products supply chain management
digital supplier catalogs
industry sales analysis
ROI studies
kitting
fulfillment
industry awards
online platforms
sales motivation
online education platform
supplier awards
digital marketplace
ESP Online platform
custom email templates
digital catalogs
local listings management
direct mail campaigns
industry research reports
The ASI Show
Stitches Roadshow
educational resources
webinar hosting
industry networking
promotional product marketing
promotional product sales tools
website templates for distributors
education and certifications
award-winning magazines
paid search advertising
display advertising
product marketplace advertising
product detail page advertising
supplier stores
promotional campaign awards
industry insights
promotional products business resources
product research database (ESP)
marketing resources websites
lead tracking
end-buyer research
Internet marketing advice
social networking for members
event planner tools
business savings programs
member benefits administration
magazines and newsletters
directory services
ESP Orders
trade shows (ASI Show, Advantages Roadshow)
media (Wearables, Counselor, Successful Promotions, Stitches, Advantages)
software development
product design
infrastructure support
screen printing services
business tips
sales trend analysis
promotional product fulfillment
consulting
recruitment services
diversity and inclusion initiatives
data reporting
product management
user experience (UX)
online marketplace
signage manufacturing
wide-format digital printing
data management
imprinting and selling promotional products
real-world business application training
business entrepreneurship training
promotional products distributorship training
ESP Websites development
Online Learning Center courses
Education Certification Program
ASI trade show organization
distributor marketing and research tools
LogoMall customization
electronic order management (ASItransact)
ASI catalog distribution
SEO optimization for websites
lead capture forms
B2B marketing strategy guidance
audience research for distributors
business makeovers for distributors
marketing and research products and services for distributors
business strategy development
operations improvement
new marketing idea implementation
productivity enhancement
marketing effort expansion
business model rethinking
promotional product sales training
website optimization for sales
website platform
SEO optimization
supply chain management
tradeshow management
quote requests
marketing solutions
training
e-commerce platform (ESP+)
mobile app for sourcing
product pricing updates
member services
digital printing
DTG printing
live chat support
email support
scheduled call-back support
online information hub
how-to articles
FAQs
tutorials
marketing guidance
industry information
seminars
content creation
data analysis
product sourcing platform (ESP+)
website development (ESP Websites)
journalism
award and incentive product catalogs
promotional products industry news
sales reports
sourcing tools (ESP+)
trade shows (ASI Show)
education programs (BASI, MASI)
award-winning publications
distributor sales reports
ESP (Sourcing & Marketing Program)
ESP Online
ESP+ (Access to ESP+)
ASI SmartBooks (Accounting/ERP Software)
supplier advertising
trigger marketing
supplier specials
pay for placement advertising
top seller highlighting
product data aggregation
brand awareness building
social media integration
advertising analytics
fASIlitate (Hosted Buyer Event)
promotional product distribution (via trade shows)
event hosting
media/editorial services
advertising services
credit reports
prospecting
media advertising
ESP platform (product marketing and research tool)
LogoMall (website design and hosting)
promotional products sourcing
supplier marketing
industry insights and data
certifications (BASI, MASI)
trade shows and events
freight discounts (UPS)
LTL (less-than-truckload) shipping management
sales analysis
digital content production
print content production
media production
AI integration
online product sourcing platform
promotional campaigns
ESP software
event marketing
recruiting programs
scholarships
business development
marketing chain management
digital marketing
consulting services
business advisory services
online sourcing platform
publishing (magazines, newsletters, catalogs)
editoral content creation
award programs
data aggregation
distributor network
e-solutions
e-store development
digital platforms
media exposure
supplier tools
distributor engagement
editorial coverage
sourcing
catalog printing
product imprinting
digital versions of catalogs
lead retrieval
media statistics reporting
sales presentation tools
product comparison tools
event promotion ideas
supplier search engine
distributor lead generation
marketing and advertising opportunities
product expos
promotional products industry data and research
membership services for decorators (embroidery, digitizing, monogramming, engraving, sublimation, screen printing, heat transfer)
lead generation for decorators
industry certification programs
ASI Shows
ASI Central website
supplier integration (PromoStandards)
business management software for promo industry (ASICS)
corporate gift-giving surveys
employee recognition programs
organizing trade shows
publishing industry magazines
providing technology platforms for the promotional products industry
content creation (articles, profiles, reports, podcasts, videos)
supply chain management for promotional products
technology platforms (ESP, ESP+)
product sourcing database
promotional product sales channel
industry credibility (ASI number)
marketing platform for distributors
training and educational resources
online courses
media content
e-commerce solutions (ESP+ Stores)
client relationship management (CRM)
sustainability resources (Promo for the Planet)
industry data and analytics
promotional products research
turnkey campaigns
ready-to-use marketing assets
client-facing emails
sell sheets
social posts
promo industry research
monthly calendars
product presentations
sales process management
supplier success stories
ESP advertising
ASI University (online education)
in-person educational sessions
ASI Computer Systems (accounting/business platform)
Diversity and Inclusion Council
Executive Leadership
client management
e-commerce website development
automated fulfillment
AI tools
print sourcing platform
custom print products
business card printing
promotional product distribution
order management systems
website development tools
product videos
product sourcing platform
professional development
marketing resources for suppliers
marketing resources for distributors
ESP+ Stores
Supplier Pricing Markups
Pay with Points
ASI SmartBooks
email notifications
accounting integration
sales integration
marketing integration
order entry integration
inventory integration
purchasing integration
shipping integration
reporting integration
product sourcing integration
PromoPayment integration
Authorize.net integration
Collections
Corporate Collections
Order Dashboard analytics
Supplier contact information on printouts
Order sharing
ASI Local Listings
directory management
review management
automated reporting
Google map ranking services
brand awareness services
LogoMall Website design
LogoMall Website hosting
product marketing tools
product research tools
e-commerce services
workshops
online resources
advocacy
product recommendations
sales support
marketing opportunities
online catalogs
ordering systems
inventory management software
CRM tools
communication platforms
award recognition
supplier membership
digital resources
shipping discounts (UPS)
visual search technology
decorator finder
order history tracking
shareable presentations
social media management (Instagram, Facebook)
digital marketing services
catalog creation
presentations
online stores
pricing tools
website tools
product catalog
order management software
customer relationship management (CRM)
presentation builder
quote generation
live inventory data
sourcing program (ESP)
marketing program (ESP)
promotional product searches
order management system (ESP Orders)
bookkeeping services
controller services
operational support services
apparel sales
trade shows (virtual and in-person)
education and certification programs (BASI, MASI)
business launch support
digital publications
radio shows
supplier database
distributor platform
virtual sample tools
website management
market insights
branded storefronts
accounting software
incentive program support
branded merchandise
publishing (catalogs, magazines, e-newsletters)
live events (ASI Orlando)
promotional product distribution (via Promocar campaign)
marketing products
health insurance assistance program
negotiating group health insurance
member support
business development tools
credit card processing for members
promotional product sales data
trade show exhibiting
accounting systems
credit scoring
direct mail campaign management
online shopping mall (ESP+)
e-commerce store creation (ESP Websites )
promotional product sales
supplier database access
price comparison
supplier relationship management
industry analysis
business education
online platform (ESP+)
promotional product sales support
publishing industry newsletters
producing catalogs
providing industry data and research
offering distributor services
embroidery industry resource
printing resources
e-business tools
screen printing information
advertising program development
ROI analysis
supplier support
ASI ESP Online
ASI ContentBridge
virtual sampling
website publishing
product data integration
supplier data integration
financial management software
catalog data
educational content distribution
standardization of industry forms (purchase orders, catalog requests, sample requests)
magazine publication
newsletter publication
catalog publication
imprinting
personalization
product data platform
real-time pricing updates
real-time inventory updates
electronic order processing
product search tools (ESP+)
event planning resources
business strategy advice
AI-powered tools
email automation
client portals
local listings service
catalog distribution
apparel sourcing
AI-fueled search
personalized product recommendations
website design
local SEO
company store creation
catalog marketing
events and trade shows
search platform
print solutions
digital solutions
editorial content
ESP+ (promotional product database and ordering platform)
Website development and e-commerce solutions
AI-fueled SEO and meta description generation
Catalog mailing programs
Targeted marketing and lead generation
Graphic design services (ASI Creative Labs)
Social media management (Facebook, Instagram)
Client portal development
Project management tools
Promotional product data and research
awards and scholarships
technology platforms (ESP)
distributor recommendations
printing process information
color matching (Pantone)
imprint area assessment
promotional apparel
branded gift solutions
ASI Show events
ESP+ product database
website building tools (ESP+ Websites)
industry rankings
market data analysis
PPE sourcing trends
apparel sourcing trends
promotional product search database
event coverage
market data
content publishing
product sourcing platform (ESP, ESP+)
business management tools
promotional products sales data
AI integration in business operations
distributor rankings
promotional products strategies
event hosting (ASI Power Summit)
newsletter services
online portals (ASICentral, ESP)
apparel decoration information
drinkware information
international shipping logistics consulting
PPE (Personal Protective Equipment)
drinkware
writing instruments
apparel decoration technology
print-on-demand
enterprise capabilities
member login services
fulfillment services
podcast production
supplier directory (ESP)
distributor directory (ESP+)
member login
trend reporting
product sourcing (via ESP+)
distributor platforms (ESP)
news and publishing (Print & Promo Marketing, ASICentral)
member login and services
newsletter distribution
market trend analysis
promotional product sourcing information
AI consultancy
supplier research
distributor research
tariffs and trade information
PPE information
apparel sales data
promotional product trends
drinkware trends
headwear trends
health product trends
home goods trends
personal item trends
signage trends
sports product trends
tech product trends
wireless charging trends
product safety and compliance information
event marketing insights
sustainability information
legal and compliance guidance
apparel decoration insights
promotional product strategies
sustainability resources
client education
news and publications
promotional product sourcing tools
artwork generation (via AI integration)
distributor information
industry news publication
sustainability consulting
carbon footprint calculation tools
glossary of terms
cybersecurity insights
print-on-demand program development support
technology insights
sustainability education
regulatory information
supplier vetting
product safety information
API/EDI integrations
AI-driven demand forecasting
inventory optimization
technology integration (AR, AI, RFID)
product database (ESP)
events (ASI Power Summit)
tariffs information
merchandise
name badges
print and promo marketing
PPE products
headwear
bags
customization
direct-to-film transfers
heat printing
patches
contract printing
team builder tool
distributor tools
ASI Central platform
CRM solutions
promotional marketing strategies
news
trends
PPE
promotional items
giveaways
corporate gifts
industry newsletters
strategy and trends analysis
awards and recognition
drinkware sourcing
keychain and tag sourcing
housewares sourcing
travel accessory sourcing
writing instrument sourcing
calendar sourcing
fair labor association advocacy
supply chain analysis
event promotion support
supplier discovery
news and trends
distributor sales data
tariff tracking
M&A analysis
PPE sourcing
hard goods sales data
sustainability data
tariffs and trade analysis
education and professional development
trend analysis
tariff analysis
industry advocacy
e-commerce trends
packaging
print inserts
custom packaging design
promotional product selection
apparel distribution
promotional product sourcing platform (ESP, ESP+)
sales training resources
tariffs and trade news
apparel trends
tariff and customs guidance
headwear decoration
PPE (Personal Protective Equipment) products
ASI SmartWork
tariffs
global market insights
promotional apparel analysis
promotional products industry trends
event organizing
newsletter subscription
business development resources
career development
legal and regulatory updates
supplier/distributor connection platform
e-commerce tools (ESP, ESP+)
business strategy resources
industry news publishing
software solutions
sales development programs
print and promo marketing content
supplier sourcing
business services
brand activations
commercial print
signage
forms and checks
marketing collateral
books
direct mail
statement processing
labels
decorated PPE
hand sanitizer
promo apparel
hats
outerwear
fleece
polos
T-shirts
tech accessories
desk accessories
stickers
lanyards
hoodies
device-cleaning wipes
phone mounts
sunglasses
tote bags
ceramic planters
wireless charging pads
rocks glass sets
resin awards
portable speakers
technology platforms (e.g., ESP, ASICentral)
supplier and distributor networking
promotional products distribution support
fundraising facilitation
sales reporting
product sourcing tools (ESP)
events and summits
marketing support
promotional products awards
supplier rankings
marketing education
sales strategy resources
apparel decoration trends
sustainability guidance
data analysis for distributors
client loyalty strategies
digital marketing support
technology platforms
video production
marketing insights
dye sublimation
patches/emblems
disaster relief support
event promotion product ideas
employee gift ideas
direct-to-film printing
uv dtf printing
substrate decoration
custom design
heat transfer
news and articles
direct-to-film (DTF) printing
heat transfer application
selling promotional products
selling apparel
promotional product sourcing (via ESP)
information sharing on product trends
information sharing on legal issues
information sharing on tariffs
networking
news and media
branded gifts
legal and regulatory information
trademark and copyright information
apparel promotion
bag promotion
calendar promotion
electronics promotion
home goods promotion
kitchenware promotion
name badge promotion
holiday promotion
product trends
toys
travel products
pet products
technology investment
customer service
quality control
promotional products industry data
sales compensation surveys
cost of doing business analysis
supplier sourcing information
software solutions for distributors (ESP)
magazine publications (Counselor, Print & Promo Marketing)
podcasts and videos
tariffs and trade policy analysis
promotional products sales strategies
name badge sales
holiday gifting strategies
sustainability reporting for products
print on demand insights
healthcare merchandise
pet product promotion
headwear sales
company store development
tariffs and trade policy information
event merchandise
stationery
AI and automation insights
apparel trends analysis
sales compensation data
supply chain information
commission structure analysis
industry news and publications
supply chain transparency resources
webinars and events
tariff tracking and analysis
trend forecasting
product development insights
promotional product sourcing tools (ESP)
software as a service (SaaS)
PPE sourcing guidance
compliance guidance
Made in USA claims guidance
product sourcing information
tariffs analysis
awards
sustainability insights
product sourcing data
data provision
marketing strategies
sales advice
coolers and lunch bags
PPE (face coverings, hand sanitizer)
custom products
trade compliance resources
sourcing information
online platform
newsletter
promotional item sales

AI summary from public sources

ASI is the largest media, marketing, and education organization for the promotional products industry. It provides technology solutions, market insights, and trade shows for over 25,000 distributors and suppliers.

Common questions

What types of print and electronic resources does ASI offer suppliers?: Suppliers can use ASI print and electronic resources, including SGR, Counselor, Advantages, and Wearables magazines, eight catalogs, and Connect™ sourcing technology, to promote their products to distributors.
What information can distributors find using ASI resources?: Distributors can access over 650,000 promotional products to locate supplier products and promote their services to buyers.
What are the benefits of ASI supplier membership?: Supplier membership connects you with tens of thousands of distributors who conduct 2.5 million searches monthly via the ESP+ platform.
What credit reporting services does ASI offer?: ASI offers ASI CreditConnect, available in Platinum and Plus tiers, which provides real-time credit information on nearly 17,000 ASI-qualified distributors.

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